Viral Twitter Marketing Phenomenon

Twitter has been exploding as of late and many marketers are trying to take advantage of this huge social networking phenomenon by building massive Twitter followings.

The thing that they don’t seem to get though is that even if they do have over 2 or 3 thousand followers, they still can generate little to no results simply because self promotion isn’t effective anymore.

If you claim that your product is the best one on the market, what makes you different from the rest? Everyone claims his products are best. There is a reason why the real Twitter masterminds never abuse Twitter and still generate insane amount of traffic, leads and sales with it.

Self Promotion = SPAM

Self promotional tweets will probably result in you looking like a spammer. No wonder, it’s not the way you do Twitter Marketing.

You can hope your tweets will go viral, but let’s face it – you’ll have to be really-really good at “Twitter Copywriting” and deliver an insane amount of value in order for someone to go the extra mile of copying, pasting and clicking the update button.

Twitter Clients

Sure, a lot of Tweeple do use clients with an option of an easy ReTweet, but one very valuable thing I have learned throughout my internet marketing career is to NEVER MAKE ASSUMPTIONS.

According to a study conducted by ReadWriteWeb.com, Over 56% of Twitter users still use Twitter.com to send out tweets. The rest 44% are using all sorts of different Twitter clients. The picture below displays the exact statistics.

Key Takeaway: Twitter.com is a good enough for the majority of Twitter users. That means that if you are relying on someone to ReTweet your content, than there is more than 50% chance that he will have to go through quite a hustle in order to do that.

Viral Twitter Software

Using Viral Twitter Software will increase your content’s chances of going viral because:

1. The tweet with your link in it will not be coming from you. It will be coming from another person which makes your content much more valuable in the eyes of the receiving party, since it was recommended by someone other than you.
2. The tweet will be going outside of your reach. While your tweets are only visible to your followers, if someone else ReTweets your content, it goes far beyond your maximum zone of reach.
3. The process of ReTweeting is very simple. No need in “copy, paste, update” sequence. It is either a one button ReTweet or “enter your twitter username and password” operation.

Recommended Tools

• ReTweet WordPress Plugin. If you are into blogging, you’ll love this tool.
• ReTweetNow. Viral Twitter Script which you can install on any website, blog or page. Moreover, according to it’s developer, you can integrate the ReTweetNow with your autoresponder.

The funny thing is that ReTweetNow’s total equivalent – ViralTweets, actually costs $47 while having the exact same features as the ReTweetNow does…LOL!

Author: Igor Kheifets
Article Source: EzineArticles.com
Provided by: Electric Pressure Cooker

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